05.10.09
David
Fresh new website for Harrison Catering
We’ve always prided ourselves on the longevity of our client relationships and so it can be quite a proud moment when a brand you’ve worked with for so long, gets a significant overhaul. This is certainly true of Harrison Catering – a brand I’ve worked with for over seven years – as the start of the new school term, saw the launch of their fresh new website.
A key part of the concept for the new Harrison website was to present the homepage book design as a metaphor for the business: the traditional aspect reflected in the physical retention of facts, figures and photos in a Moleskine notebook – the staple of artists, writers and thinkers for many years, from Pablo Picasso to Ernest Hemingway; the modern, innovative aspect reflected in the cutting-edge, interactive, online delivery of the notebook.
Harrison’s clients know the value of a close working relationship and how Harrison is always looking for ways to improve the service they provide. For fifteen years now Harrison have followed a strong sense of principle and integrity to their clients to create a food service they can be truly proud of – and whilst their philosophy of real food, cooked from fresh ingredients hasn’t changed, Harrison recognise that the demands and expectations of the modern consumer are ever increasing.
Fortunately Harrison’s independence gives them the freedom to be innovative and bold and they intend to maximise this for the benefit of their clients, present and future.
14.10.09
Knowing its onions and ‘on-lines’
[...] with clients, coherent sourcing policy – should all be reflected throughout the website (see blog entry 05.10.09) but also consistently extended to all communications at this particular stage. Dusted then set off [...]