12.04.07
Jamie
Personalised search results end SEO?
It seems that the future of search engines is to get personal. Personalised search engine startups like Rollyo and Eurekster have big competition with Google’s Search History and Yahoo’s Search Builder.This could be the future of user searches and will see a shift in the way SEO techniques are employed. The idea behind these applications is to give the user results based on certain preferences rather than just keywords or phrases. The user may choose certain sites, categories and the results could be much more relevant than just keyword searches across the Internet. SEO companies will have to change their strategy in order to survive, well that’s my opinion anyway!
