29.07.11
Matt
Brand guidelines — the bible for a brand. Consistency is the key when it comes to relaying a brand’s message across the various different media that it could be presented on. It’s as relevant and essential a practice today as it has always been. But there’s potential trouble afoot, a thorn in the side of brand designers and guardians. What happens when a single media stage becomes impossible to treat as a single entity? Read the rest of this entry »
19.05.10
Matt
Adobe and Apple have been at each other’s necks in a sort of corporate, well-mannered wrestling match – and it’s all over Adobe’s ubiquitous Flash plug-in. Apple’s CEO, Steve Jobs has gone on record saying that the iPhone/iPod Touch and iPad will never support Flash, citing the abilities of HTML5/CSS3 as well as the closed nature of Flash as reasons why it’s is on its way out. Adobe’s founders, John Warnock and Chuck Geschke countered with their open letter on open markets. So we know what they all think. But what do I think? Read the rest of this entry »
23.10.08
Matt
I love a good buzzword. Two of the more recent ones in web design are these multi-syllabic beauties. Graceful Degradation and Progressive Enhancement. They both address the issue of the unknown quantity of the end-user’s browsing technology. Are they using the latest, greatest shiny browsers or are they keeping it retro (whether out of choice or not)? Are they on their mobile phone or on their Xbox 360 attached to a 50″ HD screen? How your site appears and functions on these various technologies depends, in part, on these two techniques. Read the rest of this entry »
