24.03.08
David
Worldwide dishes from Dusted
There has been an international flavour to the Dusted studio lately with several pieces work coming to the boil for Chinese, Japanese and American markets – our internationalisation department has been very busy (but not yet managed to leave the confines of SE1).
Terra Firma, the leading private equity house, launched the Chinese version of their web site late last month. Working directly with their PR agency in Beijing (and around the Chinese New Year) our rapid development plan saw more than 70% of the English site reproduced for far eastern territories.
Sticking with Asia for a moment, Dusted has also designed and produced the latest Japanese quarterly reports for Terra Firma, which will be rolling off the presses at Good News later this week. The Capital Partner reports are small print run produced solely for their Japanese fund investors and along with the English versions, clearly emphasise Terra Firma’s reputation as a leading private equity firm.
Meanwhile, across the pond in Massachusetts, PRO Insurance Solutions has launched their new US division; PRO IS Inc. and Dusted have been responsible for the design and development of all the Boston office campaign collateral. Using a concept of ‘working together worldwide’, we produced advertising on and off-line which was used to drive traffic to a dedicated micro-site for the North American audience.
Beijing, Boston and Bermondsey. Dusted.
