Integrated communications

What would the perfect agency look like?

Modern businesses require modern agencies, right? Dusted balance the specialist skill-sets across the company with creative managers working with multi-disciplined teams of creative and technical experts. The net result (other than long standing integrated clients) is a will and demand for excellence, challenging the way digital has transformed our lives – but never forgetting the more traditional channels are still wholly relevant. People are still people at the end of the day, you just have to understand the reality and tune into their wavelength.

Here are ten areas we regularly work with clients on

Brand development

  • Audience testing
  • Brand guidelines
  • Brand naming
  • Brand strategy
  • Identity design and deployment
  • Internal brand-building
  • Market analysis
  • Research and planning
  • Valuation & measurement

Strategic consulting

  • Communications planning
  • CRM and database strategy
  • CSR strategy
  • E-business planning
  • Information architecture
  • SEO and search strategy
  • Statistical analysis and reporting
  • Systems inspection

Integrated design

  • Advertising
  • Corporate reporting
  • Direct marketing
  • Investor relations
  • Marketing collateral
  • Photography
  • Retail environments
  • Sales promotion

Digital branding

  • E-bulletin marketing
  • E-commerce websites
  • Intranets/ extranets
  • Motion design
  • On-line advertising
  • Promotional micro-sites
  • Website design and build

Technical delivery

  • Accessibility standards
  • CMS build and development
  • Content integration
  • CSS template development
  • Data migration and planning
  • Document artworking
  • User testing and analysis
  • Web standards compliancy

Account services

  • Brand roll-out programming
  • Multi-language management
  • Print production management
  • Project management
  • Proof reading management
  • Signage production management
  • Technical third-party management